This project involved the development of an interactive Power BI dashboard for Blinkit, aimed at providing comprehensive insights into sales performance across various metrics and dimensions. The dashboard is designed to facilitate data-driven decision-making and enhance the understanding of sales trends and patterns.
Created key performance indicators (KPIs) to monitor critical metrics, including:
Total Sales
Average Rating
Average Sales
Number of Items Sold
Designed a matrix table displaying the four key metrics segmented by outlet type, allowing for a clear comparison of performance across different outlet categories.
Developed a pie chart to illustrate the distribution of sales by outlet size, providing a visual representation of how sales are allocated across various outlet categories.
Implemented a line chart to track sales performance by year, enabling users to observe trends and seasonal patterns over multiple years.
Created a funnel chart to depict sales by outlet location, facilitating an understanding of geographical performance and market penetration.
Established a dedicated section featuring three charts with metrics that dynamically change based on user-selected slicers, enhancing interactivity and user engagement.
Integrated three primary slicers to enable users to filter data across the entire dashboard:
Outlet Location Type
Item Type
Outlet Size
Included a button that allows users to quickly reset all slicers, ensuring a seamless user experience.
The Power BI dashboard for Blinkit is a powerful tool that consolidates key sales data into an easily interpretable format. By leveraging interactive visualizations and dynamic filtering options, the dashboard empowers users to gain valuable insights into sales performance and make informed business decisions.